STRATEGIC SUPPLY CHAIN AND LOGISTICS MANAGEMENT Essay

strategical SUPPLY CHAIN AND LOGISTICS MANAGEMENT - Essay Examplep.141.). An organization with strong tally chain integrating can easily achieve competitive advantage resulting in competent performance of the operational activities. correspond to Dolgui and Proth, a supply chain is a global network of organizations that cooperate to improve the flaws of material and cultivation between suppliers and customers at the lowest cost with the highest speed (Dolgui and Proth, (2010), p.113). The primary objective of supply chain counselling is to try high satisfaction to the customer group through effective operational processes. The task of managing efficient supply chain for meeting its objectives is known as supply chain management (SCM). Monezka and colleagues defined SCM as a concept whose primary objective is to integrate and manage the sourcing, flow, and control of materials using a entire system perspective across multiple functions and multiple tiers of suppliers (Mentzer , 2001, p.8).Retail market is a service intentness where finished goods are sold to the final consumers. The core operational activity of a retailer is to provide service to customers by selling products manufactured by different organizations. Therefore, in retailing business, the activities related to supply chain are of paramount importance. Hence, managing supply chain in retail business is more thought-provoking as it determines the level of consumer satisfaction.The primary objective of this study is to analyze the supply chain related issues of the supermarket and to break up a relevant and valid supply chain management for retailing business. The SWOT analysis of supermarket willing help to realize its current position for framing its supply chain model. In order to choke off the proposal, two relevant research papers related to supply chain will be explained. Finally, the paper will be concluded by offering valid recommendations on the basis of the analyses and